No parent or family member wants to hear those three words. No More Options. No child deserves to die. No child deserves to be given up on because there is nothing more that can be done to save their life.

However, the reality of childhood cancer tells us otherwise. At least 250 children around the world die from cancer every day. These 250 families know the devastating reality of hearing #NoMoreOptions.

We believe that together we can change this reality. Funding pediatric cancer research isn’t just a nice thing to do… it is critically necessary to save the lives of children who need us to fight for them. We can’t fund research without your support. Research Is The Key.

The pain, the guilt, the suffering, the sadness that infiltrates the lives of the moms, dads, brothers, sisters, grandparents and all of those who have loved a child who has died from cancer is real and crippling. A few courageous families have allowed us to take a personal look into their pain. A pain experienced exponentially by those who were touched by one of the 90,000 children lost to cancer each year worldwide.

This September, we hope you take a few minutes to view these photos and educate yourself and others about the critical need for funding pediatric cancer research. We can make a difference. Please join us in putting an end to #NoMoreOptions.

This campaign was produced in 2017 and reflects the relevant statistics at the time of publication.